Product and technology consultancy
Approach is a product and technology consultancy. We help you understand the need, shape the solution and build digital products, using AI as a tool and taking clear responsibility for delivery.
Services
Support with product choices, technical direction or capacity in your team. We work within an agreed mandate and contribute where you need us most.
You get: A prioritised recommendation, visible risks and a plan for the next step. Ongoing support has agreed capacity and responsibilities.
Make an idea or workflow tangible. We explore user needs, create prototypes and assess where AI could be useful.
You get: A prototype tried with relevant users, prioritised needs and a focused proposal for what to build first.
We build software, integrations and AI features on commission. An AI product engagement starts with a concrete workflow. We agree on scope, quality and handover together.
You get: Testable releases, documentation and an agreed code handover. Operation and further development are scoped as part of the engagement.
How we work
AI supports analysis, prototyping, development and testing. People review the work and make the decisions. When AI is part of the product, we agree on data use, quality requirements and human control.
Understand the problem, the users and the intended outcome.
Try assumptions and prototypes before building further.
Build in focused increments with visible results.
Use experience and feedback to guide the next priority.
An AI engagement might involve an internal knowledge assistant, document processing or support within a specialist workflow. Before building, we assess data access, the consequences of errors and whether AI is the right solution.
Agree sources, access and which information may be sent to external services. Use anonymised examples in the initial discussion.
Agree representative test cases, acceptance criteria and what happens when an answer is wrong or uncertain.
Establish who approves results, how errors are followed up and who owns operation and further development.
Choose the starting point that fits your need. Scope, deliverables, responsibilities and price are agreed in writing before work begins.
Our products
Our own products give us firsthand experience with complex data, demanding workflows and ongoing development.
Controlled professional pilot · access by arrangement
A workspace for the professional preparation of building projects. Brings together property information, drawings and documentation for professional review.
Property information. Drawing drafts. Professional review.
Explore ProsjektKlar
Pilot on request · scope and access to be agreed
Building and property facts through an API. We assess coverage, sources and refresh requirements for the specific use case before a pilot.
Explore DatakildeIllustrative data flow
About Approach
Approach leads direction and delivery. Any additional expertise or capacity is scoped for each engagement. Who contributes, and their responsibilities, are agreed clearly before work starts.
More about ApproachWe welcome conversations with specialists and small consultancies about collaboration on specific engagements.
Send a few lines about the problem, who it affects and what you want to achieve. You do not need a finished requirements specification.